While Hollywood NIMBYs continue with their puzzling effort to defeat the half-complete Sunset/Western Target, plans have emerged for a new redevelopment scheme almost directly across the street. An approximately 3.5-acre property at 1350 N. Western Avenue, currently home to a cluster of low-rise commercial buildings, may be demolished to make way for a new mixed-use complex. Although exact plans are currently unclear, the project's LADCP case filing calls for an undetermined amount of commercial and office space, in addition to a 52-unit small lot subdivision. Construction of the project would first require the rezoning of the property, which is currently designated for use as a film processing lab.
The proposed mixed-use complex is representative of the recent uptick in development on the eastern reaches of the Hollywood neighborhood. As easy opportunities have become fewer and further in-between near subway stations on Highland Avenue and Vine Street, red headed stepchild Western Avenue has suddenly found itself aflood with investment activity. A few blocks north, developer Sonny Astani is planning a residential-retail development, while another investor has proposed a boutique hotel. On the opposite side of the Hollywood Freeway, Sunset Bronson Studios is scheduled to begin a $150 million expansion later this year which will include a 14-story office tower.
- Case Information Summary Sheet (LADCP)
